News Releases

Toyota Racing Development Turns Up Heat for Camry and Avalon

Toyota Racing Development Turns Up Heat for Camry and Avalon

November 16, 2018
PLANO, Texas (Nov. 14, 2018) – Toyota is once again bringing its racing pedigree to the road as it unveils the Camry TRD and Avalon TRD, two sedans with an appetite for curves and a distinct exhaust note bristling with attitude. With aero-enhanced styling by Calty, Toyota’s U.S. design studio, and chassis performance fortified by Toyota Racing Development (TRD), these revved-up Camry and Avalon models are the track-tuned sedans that enthusiasts have been asking for.... more

Toyota is conducting a safety recall involving certain Tundra, Sequoia, and Avalon vehicles

Toyota is conducting a safety recall involving certain Tundra, Sequoia, and Avalon vehicles

October 05, 2018
PLANO, Texas, October 5, 2018 – Toyota is conducting a recall involving certain 2018-2019 Tundra and Sequoia, and 2019 Avalon vehicles in the United States. Approximately 168,000 vehicles are involved in this recall. ... more

2018 - 2019 Toyota Full-Line Pricing

2018 - 2019 Toyota Full-Line Pricing

August 31, 2018

Toyota is conducting a safety recall involving certain Avalon vehicles

Toyota is conducting a safety recall involving certain Avalon vehicles

August 29, 2018
PLANO, Texas, August 29, 2018 – Toyota Motor North America, Inc. today announced that it is conducting a safety recall involving certain 2012 model year Toyota Avalon vehicles. Approximately 19,400 vehicles are involved in the United States.... more

Toyota celebra un sedán que se toma el juego en serio: el nuevo Avalon

Toyota celebra un sedán que se toma el juego en serio: el nuevo Avalon

July 09, 2018
PLANO, Texas, 9 de julio de 2018 — Toyota lanza hoy una campaña nacional de marketing, titulada "Serious Play" (Juego en Serio), para el totalmente nuevo Avalon 2019, que reta a los conductores a experimentar la aventura, la espontaneidad y la diversión, y nos recuerda a todos que la emoción de conducir un auto es el verdadero premio. La campaña sintetiza la noción de que el nuevo y recién rediseñado Avalon tiene todo lo que se necesita para disfrutar más la vida.... more

Toyota Celebrates a Sedan Serious About Play: the All-New Avalon

Toyota Celebrates a Sedan Serious About Play: the All-New Avalon

July 09, 2018
PLANO, Texas (July 9, 2018) — Today Toyota launches a national marketing campaign, titled “Serious Play,” for the all-new 2019 Avalon that dares drivers to experience adventure, spontaneity and playfulness, and reminds all that the thrill of driving is the real prize. The campaign drives home the notion that the completely redesigned Avalon has everything drivers need to get more out of life.... more

The future of Toyota manufacturing is here as all-new 2019 Avalon  begins racing off Kentucky production line and into showrooms soon

The future of Toyota manufacturing is here as all-new 2019 Avalon begins racing off Kentucky production line and into showrooms soon

April 23, 2018
GEORGETOWN, Ky. (April 23, 2018)—With the Kentucky Derby just two weeks away, Toyota unveiled the newest addition to a strong stable of vehicles at its plant in the Bluegrass State: the all-new 2019 Avalon.... more

2019 Toyota Avalon Hybrid Product Information

2019 Toyota Avalon Hybrid Product Information

April 23, 2018

2019 Toyota Avalon Product Information Sheet

2019 Toyota Avalon Product Information Sheet

April 23, 2018

All-New 2019 Toyota Avalon Beams Effortless Sophistication, Style, and Exhilaration

All-New 2019 Toyota Avalon Beams Effortless Sophistication, Style, and Exhilaration

April 23, 2018
DEL MAR, Calif., April 23, 2018 – The roads of Avalon, the mystical paradise that inspired Toyota’s flagship nameplate, have likely never seen a mid-premium sedan like this. Safe to say, neither has San Diego. Until now.... more

When it comes to potholes, Toyota lets a robot take the wheel

When it comes to potholes, Toyota lets a robot take the wheel

March 14, 2018
ANN ARBOR, Michigan (March 14, 2018) – The human touch is key during Toyota’s vehicle development process- especially when fine-tuning ride handling, comfort, and other sensory aspects. There are a few times during development, however, when that hands-on, human touch isn’t always the best solution. That’s why Toyota is using automated vehicle technology during an evaluation of new vehicles known as rough-road durability testing.... more

New Toyota Off-Road Rigs, All-New Avalon and More Than 50 Vehicles Featured at Chicago Auto Show

New Toyota Off-Road Rigs, All-New Avalon and More Than 50 Vehicles Featured at Chicago Auto Show

January 30, 2018
CHICAGO (Jan. 30, 2018) – New Toyota off-road rigs will be featured at this year’s Chicago Auto Show. The powerful and sleek trucks and SUV will be on display alongside the all-new 2019 Avalon and more than 50 vehicles in Toyota’s exhibit at Chicago’s McCormick Place from February 10-19.... more

Attainable Premium, Actualized: All-New 2019 Toyota Avalon Beams Effortless Sophistication, Style, and Exhilaration at the 2018 North American International Auto Show

Attainable Premium, Actualized: All-New 2019 Toyota Avalon Beams Effortless Sophistication, Style, and Exhilaration at the 2018 North American International Auto Show

January 15, 2018
DETROIT, January 15, 2018 – The roads of Avalon, the mystical paradise that inspired Toyota’s flagship nameplate, have likely never seen a mid-premium sedan like this. Safe to say, neither has the North American International Auto Show. Until now.  ... more

Toyota to Exhibit Full Vehicle Lineup and All-New Avalon at 2018 North American International Auto Show

Toyota to Exhibit Full Vehicle Lineup and All-New Avalon at 2018 North American International Auto Show

January 10, 2018
DETROIT, Jan. 10, 2018 – The Toyota exhibit at the 2018 North American International Auto Show (NAIAS) will feature Toyota’s vehicle lineup of cars, trucks and SUVs, including the world premiere of the all-new 2019 Avalon, future mobility vehicles and one-of-a-kind NASCAR Camry designs in a 38,971-square-foot display. The Detroit premier of the FT-4X Concept will also be on display. NAIAS takes place at Cobo Center Jan.13-28 in Detroit.... more

Style and Dynamism, Actualized

Style and Dynamism, Actualized

December 08, 2017
Toyota will premiere its all-new 2019 Avalon on Monday, January 15, at 1:05 PM EST during the 2018 North American International Auto Show.... more

2018 Toyota Avalon: Premium Sedan Without the Premium Price

2018 Toyota Avalon: Premium Sedan Without the Premium Price

October 05, 2017
As Toyota’s flagship midsize sedan, the Avalon brings premium style, performance, interior amenities, and presence to the masses – without a first-class price. It’s this exceptional blend of high-quality characteristics that has been key to the Avalon’s multiyear success since it first rolled off the assembly line at Toyota Motor Manufacturing Kentucky (TMMK) in February 1994.... more

Toyota Continues to Lead the Industry with the Most IIHS TOP SAFETY PICK+ Awards

Toyota Continues to Lead the Industry with the Most IIHS TOP SAFETY PICK+ Awards

July 06, 2017
Plano, Texas, July 6, 2017 — Toyota continues to top the Insurance Institute for Highway Safety’s (IIHS) awards list of all manufacturers. Fourteen Toyota and Lexus vehicles are IIHS awards winners, with twelve receiving its highest award, the TOP SAFETY PICK+, the most of any manufacturer.... more

Toyota Recalls 12 Avalon and Camry Vehicles

Toyota Recalls 12 Avalon and Camry Vehicles

December 13, 2016
PLANO, Texas, (December 13, 2016) – Toyota Motor North America, Inc., announced that it is conducting a safety recall of four Model Year 2016 Toyota Avalon and eight Model Year 2017 Toyota Camry vehicles in the U.S.  
 ... more

Toyota Avalon: A Paragon of Premium Level Value, Now Advancing the Cause With Standard Toyota Safety Sense P

Toyota Avalon: A Paragon of Premium Level Value, Now Advancing the Cause With Standard Toyota Safety Sense P

September 29, 2016
Already a benchmark for style, comfort and available hybrid fuel economy in the premium midsize sedan category, the 2017 Toyota Avalon ups the ante for standard safety with the addition of Toyota Safety Sense™-P (TSS-P) for all grades. The TSS-P system had previously been offered only as an option on the Limited grade. The system equips the Avalon with Automatic High Beam, Dynamic Radar Cruise Control, Pre-Collision System with Pedestrian Detection and Lane Departure Alert with Steering Assist.... more

2017 Toyota Avalon Product Information

2017 Toyota Avalon Product Information

September 29, 2016

Toyota Passenger Car Chronology

March 29, 2016
The chronology of Toyota's passenger cars.... more

Toyota Tops the IIHS 2016 ‘Top Safety Pick+’ Awards

Toyota Tops the IIHS 2016 ‘Top Safety Pick+’ Awards

December 11, 2015
TORRANCE, Calif. (Dec. 11, 2015) — Toyota once again led the industry on the Insurance Institute for Highway Safety’s (IIHS) annual list of safety awards. Nine Toyota, Lexus and Scion models received the IIHS’ highest award for 2016, the TOP SAFETY PICK+, the most of any manufacturer.  ... more

2015 SEMA/Toyota - SEMA Edition TRD Avalon Specs

2015 SEMA/Toyota - SEMA Edition TRD Avalon Specs

November 03, 2015

SEMA Edition TRD Toyotas May be More Than Dream Machines

SEMA Edition TRD Toyotas May be More Than Dream Machines

November 03, 2015
TORRANCE, Calif., Nov. 3, 2015—The five Toyota Racing Development (TRD) vehicles on display at Toyota’s 2015 Specialty Equipment Market Association (SEMA) Show booth are designed to inspire the imagination of industry professionals and consumers alike. Toyota is looking for actual feedback on these sporty machines.... more

2016 Toyota Avalon: Hushed and Plush, it's the Premium Midsized With a Sporty Attitude and Plenty of Power

2016 Toyota Avalon: Hushed and Plush, it's the Premium Midsized With a Sporty Attitude and Plenty of Power

October 16, 2015
The Toyota Avalon has for 20 years set the benchmark for the premium midsize sedan category, an area that has seen additional competitors appear in the last several years. For 2016, the Avalon continues to set the pace by introducing a new choice for customers: two unique suspensions, one that centers around a dynamic and responsive driving experience (Touring grade), the other a high quality and comfortable ride (non-Touring grades). This change accompanies new frontal styling, an additional model grade (XLE Plus) and added equipment for all grades.... more

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