News Releases

2016 Toyota Yaris Product Information

2016 Toyota Yaris Product Information

August 28, 2015

2016 Toyota Yaris Has That Suave European Look, and the Value Looks Great, Too

2016 Toyota Yaris Has That Suave European Look, and the Value Looks Great, Too

August 28, 2015
Toyota introduced extensive updates to Yaris for model-year 2015, bringing distinctive European design to the entry-level segment. The European touch continues for 2016 with the introduction of two new color combos, pairing Barcelona Red or Crushed Ice with a Black Sand Pearl roof.... more

Prius v Is the Family Hybrid from Ameirca's First Family of Hybrids

Prius v Is the Family Hybrid from Ameirca's First Family of Hybrids

August 28, 2015
Toyota offers the industry’s largest family of hybrid vehicles, so it’s only natural that it would produce a hybrid that caters to the whole family. That’s the Prius v, the largest and roomiest of Toyota’s Prius models. The v stands for versatility in this highly efficient vehicle, which features more cargo room than most small SUVs and offers estimated EPA fuel economy ratings of 44 mpg city, 40 mpg highway and 42 mpg combined.... more

2016 Prius v Product Information

2016 Prius v Product Information

August 24, 2015

With 8 Million Units Sold, Toyota Proves Hybrids Have Staying Power

With 8 Million Units Sold, Toyota Proves Hybrids Have Staying Power

August 21, 2015
Toyota City, Japan (August 21, 2015) — Toyota Chairman Takeshi Uchiyamada likes to tell the story of how his team couldn’t get the first Prius prototype to move for 49 days. According to him, “We had no idea what was wrong, so we worked late every night trying to figure it out. We finally got it to move around Christmas time, but it only went 500 meters!”... more

Toyota Mirai Sips a Summer Classic in 'Fueled by Lemonade'

Toyota Mirai Sips a Summer Classic in 'Fueled by Lemonade'

August 20, 2015
TORRANCE, Calif. (August 20, 2015) –  Don’t pour out that lemonade. Toyota and comedian Nikki Glaser have taken a humorous look at a potential fuel source – discarded lemonade from kids' lemonade stands. And the lemonade stand business is tough out there.... more

2016 Toyota Land Cruiser Product Information

August 20, 2015

2016 Toyota Land Cruiser: A Luxurious Bridge Between Civilization and Adventure

2016 Toyota Land Cruiser: A Luxurious Bridge Between Civilization and Adventure

August 18, 2015
How do you improve ultimate? The Toyota Land Cruiser has long been the brand’s ultimate-capability, ultimate-luxury SUV, and for 2016 Toyota is ratcheting up the meaning of that term. New exterior and interior design features are the obvious changes made to the 2016 Land Cruiser, while new safety technology, a major drivetrain upgrade and enhanced multimedia features make this makeover far more than metal-skin deep.... more

2016 Toyota Tacoma Product Information

2016 Toyota Tacoma Product Information

August 17, 2015

The All-New 2016 Toyota Tacoma Mid-Size Pickup is Ready to Rock on ... and Off-Road

The All-New 2016 Toyota Tacoma Mid-Size Pickup is Ready to Rock on ... and Off-Road

August 17, 2015
The Tacoma Dynasty rolls on! Rebuilt inside and out with an all-new powertrain and enhanced suspension tuning, America’s best-selling mid-size pickup for ten years running retains its throne on the mountaintop for dirt stomping adventurers. For decades, Toyota truck owners have come to expect the toughest, most durable pickup in the segment. The all-new Tacoma carries on a legacy of off-road victories and over seven million compact and mid-size Toyota trucks sold since 1964. It is, inside and out, the best Tacoma ever. ... more

2015 - 2016 Toyota Full-Line and Scion Pricing

August 17, 2015

Toyota Motor Corporation (TMC) Announces First Quarter FY 2016 Financial Results

Toyota Motor Corporation (TMC) Announces First Quarter FY 2016 Financial Results

August 04, 2015
Toyota’s global net income increased 10 percent for the 2016 fiscal year first quarter that ended June 30, 2015.... more

July 2015 Sales Chart

July 2015 Sales Chart

August 03, 2015

Toyota Reports More Than 200,000 in Sales for Fifth Consecutive Month

Toyota Reports More Than 200,000 in Sales for Fifth Consecutive Month

August 03, 2015
TORRANCE, Calif. (Aug. 3, 2015) – Toyota Motor Sales (TMS), U.S.A., Inc., today reported July 2015 sales of 217,181 units, an increase of 0.6 percent from July 2014 on a volume basis.  With the same amount of selling days in July 2015 as in July 2014, sales were up 0.6 percent on a daily selling rate (DSR) basis. ... more

Longing for a Mirai? Take the First Step Today

Longing for a Mirai? Take the First Step Today

July 20, 2015
Torrance, Calif. (July 20, 2015) – Three, two, one…..liftoff!  The Toyota Mirai customer order request portal is live and California customers should beam themselves to www.toyota.com/mirai to seek to claim their place in automotive history.
 ... more

Toyota Announces Pricing for Sporty Camry and Corolla Special Editions

Toyota Announces Pricing for Sporty Camry and Corolla Special Editions

July 17, 2015
TORRANCE, Calif., July 17, 2015 - -   Special Editions for special vehicles.  Toyota’s Camry mid-size sedan, the best-selling car in America for the past 13 years, and Corolla compact sedan, the world’s best-selling car of all-time, will be adding some extra summer sizzle with Special Editions for the 2016 model year.  Both models will begin arriving at Toyota dealers in mid-August. ... more

Toyota Recalls Certain 2012 - 2014 Prius v

Toyota Recalls Certain 2012 - 2014 Prius v

July 15, 2015
TORRANCE, Calif., July 15, 2015 – Toyota Motor Sales, USA, Inc. today announced that it is conducting a safety recall of approximately 109,000 Model Year 2012-2014 Prius v hybrid vehicles. ... more

Got Your Eye on Mirai? Let the Countdown Begin!

Got Your Eye on Mirai? Let the Countdown Begin!

July 13, 2015
Torrance, Calif. (July 13, 2015) -- It’s almost here, and California customers will soon be able to request their own Mirai.  And why wouldn’t they?

The Mirai hydrogen fuel cell electric vehicle uses no gasoline and emits nothing but water vapor.  It’s the only zero emission electric vehicle on the market that tops the 300 mile range milestone (an EPA estimated driving range rating of 312 miles, to be exact) and offers an EPA estimated 67 mpge city/highway/combined. ... more

Trio of Murals Immortalize Special Olympics Athletes’ Journeys into Los Angeles History

Trio of Murals Immortalize Special Olympics Athletes’ Journeys into Los Angeles History

July 07, 2015
LOS ANGELES (July 7, 2015) – Today, and decades from now, Los Angeles residents and visitors can discover the spirit of Special Olympics. As part of Toyota’s “Share the Journey” campaign for the 2015 Special Olympics World Games, athletes’ uplifting journeys inspired three public murals dedicated today. City leaders joined Toyota executives, artists and Special Olympics fans at the freshly painted Los Angeles Memorial Coliseum mural to ask for participation and a celebration of athletes’ joy and courage. ... more

Toyota Helps Paralyzed Veteran Open Spinal Cord Injury Recovery Center

Toyota Helps Paralyzed Veteran Open Spinal Cord Injury Recovery Center

July 02, 2015
TAMPA, Fla. (July 2, 2015) – During his third tour of duty in Afghanistan, Romy Camargo’s patrol was ambushed. A sniper’s bullet changed the life of this decorated war veteran and his family. Now, with help from Toyota, Camargo, his family and a strong team of supporters are forever changing the lives of paraplegics and quadriplegics across the country.... more

Toyota, Nissan, and Honda Agree on Details of Joint Support for Hydrogen Infrastructure Development in Japan

Toyota, Nissan, and Honda Agree on Details of Joint Support for Hydrogen Infrastructure Development in Japan

July 01, 2015
Tokyo, July 1, 2015 -- Toyota Motor Corporation, Nissan Motor Co., Ltd., and Honda Motor Co., Ltd. have agreed on key details regarding a new joint support project for the development of hydrogen station infrastructure in Japan. In addition to partially covering the operating costs of hydrogen stations, the three automakers have also agreed to help infrastructure companies deliver the best possible customer service and create a convenient, hassle-free refueling network for owners of fuel cell vehicles (FCVs).... more

June 2015 Sales Conference Notes

June 2015 Sales Conference Notes

July 01, 2015
Toyota Division Group Vice President and General Manager Bill Fay and Lexus Marketing Vice President Brian Smith review June 2015 sales.... more

June 2015 Sales Chart

June 2015 Sales Chart

July 01, 2015

Toyota Reports Nearly 210,000 Sales in June

Toyota Reports Nearly 210,000 Sales in June

July 01, 2015
TORRANCE, Calif. (July 1, 2015) – Toyota Motor Sales (TMS), U.S.A., Inc., today reported June 2015 sales of 209,912 units, an increase of 4.1 percent from June 2014 on a volume basis.  With one more selling day in June 2015 than in June 2014, sales were down 0.1 percent on a daily selling rate (DSR) basis. ... more

It's Official! Toyota Mirai Goes the Distance

It's Official! Toyota Mirai Goes the Distance

June 30, 2015
ASPEN, Colo.  (June 30, 2015) – The future of mobility is ready to hit the road – and keep going…and going…and going.

The new Toyota Mirai hydrogen fuel cell electric vehicle will offer an EPA-estimated 67 miles per gallon equivalent (mpge) city/highway/combined when it hits dealerships in California this fall, and an EPA-estimated driving range rating of 312 miles on a single fill of hydrogen.
 ... more

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