2015 Toyota Highlander Captures Kelley Blue Book Best Buy Award

November 17, 2014
TORRANCE, Calif., Nov. 17, 2014 - - The 2015 Toyota Highlander was named the top Mid-Size SUV/Crossover in the first ever Kelley Blue Book Best Buy Awards.  The awards recognize the top new vehicle choices available in the U.S. market.

In the words of KBB.com's panel of experts, "In a segment filled with excellent alternatives, Toyota’s well-crafted, well-styled and well-sorted Highlander simply does the best job of seamlessly mixing and matching the things that count most into a single, extremely engaging package we deem the standard bearer for its class."

The Kelley Blue Book Best Buy Awards are the culmination of a year-long regimen of expert vehicle evaluation and testing of nearly every new vehicle available in the U.S., along with analysis of a broad swath of vehicle-related data, including vehicle pricing/transaction prices, 5-Year Cost to Own data, consumer reviews and ratings, and vehicle sales/retail information. 

For more details, visit: http://www.kbb.com/car-news/all-the-latest/best-buy-awards-midsize-suv-crossover/.
About Toyota
Toyota, the world's top automaker and creator of the Prius, is committed to building vehicles for the way people live through our Toyota, Lexus and Scion brands.  Over the past 50 years, we’ve built more than 25 million cars and trucks in North America, where we operate 14 manufacturing plants and directly employ more than 40,000 people.  Our 1,800 North American dealerships sold more than 2.5 million cars and trucks in 2013 – and about 80 percent of all Toyota vehicles sold over the past 20 years are still on the road today.  For more information about Toyota, visit www.toyota.com/usa.

About Kelley Blue Book
Founded in 1926, Kelley Blue Book, The Trusted Resource®, is the only vehicle valuation and information source trusted and relied upon by both consumers and the automotive industry.  Each week the company provides the most market-reflective values in the industry on its top-rated website KBB.com, including its famous Blue Book® Trade-In Values and Fair Purchase Price, which reports what others are paying for new and used cars this week.  The company also provides vehicle pricing and values through various products and services available to car dealers, auto manufacturers, finance and insurance companies, and governmental agencies.  Kelley Blue Book’s KBB.com ranked highest in its category for brand equity by the 2014 Harris Poll EquiTrend® study and has been named Online Auto Shopping Brand of the Year for three consecutive years.  Kelley Blue Book Co., Inc. is a Cox Automotive company.
Media Contacts
Toyota Division Communications
Craig Taguchi             (310) 468-3282 or craig_taguchi@toyota.com
Sam Butto                   (310) 468-7728 or sam_butto@toyota.com
Media Web site: http://www.toyotanewsroom.com
Public Web site: http://www.toyota.com
NOTE TO EDITORS:   Photos and video to accompany this story are available and can be retrieved in digital form by media without charge at http://www.toyotanewsroom.com.
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