News Releases

Toyota Production in North America Exceeds 2 Million Again in 2016

Toyota Production in North America Exceeds 2 Million Again in 2016

January 19, 2017
Erlanger, Ky. (Jan. 19, 2017) – In 2016, Toyota achieved another record year of North American vehicle production with 2,124,608 vehicles built at its North American vehicle assembly plants. Production volume was up 4.4 percent over the previous year total of 2,035,028 vehicles.... more

Lexus LS 500 Flagship Sedan Receives 2017 EyesOn Design Award

Lexus LS 500 Flagship Sedan Receives 2017 EyesOn Design Award

January 10, 2017
DETROIT, Jan. 10, 2017 – With its radical new design, coupe-like silhouette and interior inspired by traditional Japanese aesthetics, the all-new 2018 Lexus LS 500 was named 2017 EyesOn Design Award for Design Excellence – Interior Design at the 2017 North American International Auto Show (NAIAS) in Detroit today.... more

2017 NAIAS - Toyota Entune 3.0

2017 NAIAS - Toyota Entune 3.0

January 10, 2017
Toyota Connected Executive Vice President of Business Planning & Strategy Sandy Lobenstein talks about Toyota's third-generation Entune telematics platform at the North American International Auto Show (NAIAS) in Detroit, Jan. 10, 2017.

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2017 North American International Auto Show (NAIAS) - Akio Toyoda

2017 North American International Auto Show (NAIAS) - Akio Toyoda

January 09, 2017
Toyota Motor Corporation President Akio Toyoda debuts the 2018 Toyota Camry at the 2017 North American International Auto Show in Detroit, Jan. 9, 2017.... more

Ante Raised: All-New 2018 Toyota Camry Gains Emotionally-Charged Design and Performance Experience

Ante Raised: All-New 2018 Toyota Camry Gains Emotionally-Charged Design and Performance Experience

January 09, 2017
DETROIT, January 9, 2017 - It almost isn’t fair. Toyota Camry, the best-selling car in America for the past 15 years, is about to ruffle some feathers. The eighth-generation sedan has gone through a total evolution, from a proven, dependable and safe car to one that also possesses a more exciting and emotional character, thanks to its newfound sporty performance and style.... more

2017 North American International Auto Show (NAIAS) - Jeff Bracken

2017 North American International Auto Show (NAIAS) - Jeff Bracken

January 09, 2017
Lexus Group Vice President and General Manager Jeff Bracken debuts the Lexus LS 500 at the North American International Auto Show in Detroit Jan.9, 2017.... more

Lexus Announces Pricing for All-New 2018 LC Performance Coupe

Lexus Announces Pricing for All-New 2018 LC Performance Coupe

January 09, 2017
DETROIT, Jan. 9, 2017 – Since the premiere of the LC 500 performance coupe last year, the most frequently asked question has been, “How much will it cost?”  Today that question was answered with news that both the 2018 LC 500 and its hybrid sibling, the LC 500h, will have Manufacturer’s Suggested Retail Prices (MSRP) below $100,000 when they arrive at dealerships this May.
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With the All-New 2018 LS, Lexus Reimagines Global Flagship Sedan

With the All-New 2018 LS, Lexus Reimagines Global Flagship Sedan

January 09, 2017
DETROIT, January 9, 2017 — It is possible that no single automobile has, upon introduction, upended its category as decisively as the first Lexus LS did when it launched the luxury brand 28 years ago. The 1990 LS 400 was the original luxury disruptor, winning critical acclaim and astonishing customers by setting new benchmarks for comfort, powertrain performance and smoothness, quietness, build quality, attention to detail, and dependability. The brand supported that groundbreaking vehicle by setting and maintaining new standards for customer service and satisfaction.... more

Toyota to Exhibit More than 45 Vehicles at the 2017 North American International Auto Show

Toyota to Exhibit More than 45 Vehicles at the 2017 North American International Auto Show

January 06, 2017
DETROIT, Jan. 6, 2017 – The Toyota exhibit at the 2017 North American International Auto Show (NAIAS), from January 8-22 in Detroit will feature more than 45 cars, trucks and SUVs including the global premiere of the all-new 2018 Camry.... more

Lexus Debuts New Exhibit Design at 2017 North American International Auto Show

Lexus Debuts New Exhibit Design at 2017 North American International Auto Show

January 05, 2017
DETROIT, January 5, 2017 – Lexus will debut a new auto show exhibit in Detroit’s Cobo Center at the 2017 North American International Auto Show, which takes place January 8-22. The new design showcases the Lexus brand’s hallmark craftsmanship, quality and safety while giving visitors an immersive experience.... more

Toyota Shows the Future of Driver-Vehicle Interaction at the Consumer Electronics Show

Toyota Shows the Future of Driver-Vehicle Interaction at the Consumer Electronics Show

January 05, 2017
Las Vegas, Jan. 5, 2017 – A cloud-connected telematics system that brings the internet into your car. Smartphone integration that makes it easy for developers to create apps for your vehicle. And an artificial intelligence-powered concept vehicle that grows with you to build an immersive, friendly relationship. Connected, intelligent technologies are radically re-shaping the way we interact with our cars, and Toyota’s brought them to the floor of the 2017 Consumer Electronics Show.... more

Toyota Concept-i Makes the Future of Mobility Human

Toyota Concept-i Makes the Future of Mobility Human

January 04, 2017
Las Vegas, Jan. 4, 2017 -- Imagine if the vehicles of the future were friendly, and focused on you. That’s the vision behind Toyota’s Concept-i. Announced today at the 2017 Consumer Electronics Show in Las Vegas, the groundbreaking concept vehicle demonstrates Toyota’s view that vehicles of the future should start with the people who use them.  ... more

New Lexus LS Flagship Sedan to Make Global Debut at the 2017 NAIAS

New Lexus LS Flagship Sedan to Make Global Debut at the 2017 NAIAS

December 08, 2016
TORRANCE, Calif. (December 8, 2016) -- Lexus announced today that the all-new, fifth-generation LS flagship sedan will make its world debut at the 2017 North American International Auto Show next month.... more

Prepare to Stare.

Prepare to Stare.

December 01, 2016
The all-new 2018 Toyota Camry takes Detroit at the North American International Auto Show. Check out the eye-catching sedan: https://livestream.com/Toyota/Detroit2017. #Camry
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2016 LA Auto Show - 2018 Toyota C-HR Debut

2016 LA Auto Show - 2018 Toyota C-HR Debut

November 17, 2016
Toyota Division Group Vice President and General Manager Bill Fay reveals the 2018 Toyota C-HR at the LA Auto Show, Nov. 17, 2016.... more

The New Hotness: 2018 C-HR Ushers in an Exciting Chapter of Toyota Style, Versatility, and Performance

The New Hotness: 2018 C-HR Ushers in an Exciting Chapter of Toyota Style, Versatility, and Performance

November 17, 2016
LOS ANGELES, (November 17, 2016) – An exciting next chapter in Toyota’s storied North American product history has been revealed under the lights of the Los Angeles Convention Center. Stylish, athletic, and tech-filled, the all-new 2018 Toyota C-HR – or, Coupe High-Rider – represents a leap forward in design, manufacturing, and engineering for Toyota. When it arrives at dealerships next spring, the C-HR will serve as a solid springboard of excitement, adventure, and pride for its fashion-forward, trendsetting owners. ... more

Toyota to Debut Stunning All-New 2018 C-HR at LA Auto Show

Toyota to Debut Stunning All-New 2018 C-HR at LA Auto Show

November 03, 2016
The compact crossover game is about to change at 12:45 p.m. PST, Thursday, November 17.
Check out the reveal at: https://livestream.com/Toyota/LA2016.  #ToyotaCHR
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Toyota's Prius G Cracks the Top 10 in SEMA's Battle of the Builders®

Toyota's Prius G Cracks the Top 10 in SEMA's Battle of the Builders®

November 02, 2016
TORRANCE, Calif., Nov. 2, 2016— Gordon Ting of Beyond Marketing, builder of the Prius G, has been selected to join the elite company of the top 10 builders in the third annual SEMA Battle of the Builders® competition at the 2016 Specialty Equipment Market Association (SEMA) Show. The Prius G is one of six “Extreme” vehicles that Toyota is featuring at SEMA. ... more

Battle of the Builders® Top 21 Includes Two Toyota Extreme Builds

Battle of the Builders® Top 21 Includes Two Toyota Extreme Builds

November 01, 2016
TORRANCE, Calif., Nov. 1, 2016 -- Out of over 200 entries, two of Toyota’s 2016 “Extreme” builds were honored among the Top 21 overall entries in the third annual SEMA Battle of the Builders® competition at the 2016 Specialty Equipment Market Association (SEMA) Show.... more

2016 SEMA - Toyota Media Guide

2016 SEMA - Toyota Media Guide

November 01, 2016

Toyota Rocks SEMA with 220 MPH Twin Turbo Land Speed Cruiser

Toyota Rocks SEMA with 220 MPH Twin Turbo Land Speed Cruiser

November 01, 2016
TORRANCE, Calif., (November 1, 2016)—Broad shouldered and confident, the vaunted Toyota Land Cruiser authored the rulebook for Sport Utility Vehicles. This year, the Land Speed Cruiser will write a new chapter in the SUV’s history book.... more

The Toyota Prius G Proves Hybrids Can Handle

The Toyota Prius G Proves Hybrids Can Handle

November 01, 2016
TORRANCE, Calif., (November 1, 2016)—Performance may not be the first word you associate with the Toyota Prius . . . until now. The Toyota Prius Extreme, revealed at Toyota’s 2016 Specialty Equipment Market Association (SEMA) Show booth, is built to do exactly that . . . perform. ... more

Toyota Corolla Commemorates 50 Years with Historical Display at SEMA 2016

Toyota Corolla Commemorates 50 Years with Historical Display at SEMA 2016

November 01, 2016
TORRANCE, Calif., (November 1, 2016)No single nameplate in the world has sold more units globally than the Toyota Corolla, and never before has Toyota gathered every generation of the storied sedan in one location. To celebrate the 50th Anniversary, Toyota has brought together all 11 generations of the Corolla for its 2016 Specialty Equipment Market Association (SEMA) Show display.... more

Toyota Unveils XTREME Corolla at SEMA 2016

Toyota Unveils XTREME Corolla at SEMA 2016

November 01, 2016
TORRANCE, Calif., (November 1, 2016)Globally, Toyota sells approximately 1.5 million Corollas a year, but the world has never seen anything like the one-of-a-kind XTREME Corolla unveiled during Toyota’s press conference this morning at the 2016 Specialty Equipment Market Association (SEMA) Show.... more

Toyota Taps Top Builders to Build Extreme Vehicles for SEMA Battle of the Builders

Toyota Taps Top Builders to Build Extreme Vehicles for SEMA Battle of the Builders

November 01, 2016
TORRANCE, Calif., (November 1, 2016)Four of Toyota’s 2016 “Extreme” builds are among the vehicles taking center stage in the third annual SEMA Battle of the Builders® competition at the 2016 Specialty Equipment Market Association (SEMA) Show.... more

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