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Advertising That’s More Than ‘Hot Air’

Advertising That’s More Than ‘Hot Air’

March 23, 2017
Torrance, Calif. (March 23, 2017) – Toyota Mirai trailblazing customers care about the air – their vehicle emits nothing but water vapor.  Now, the fuel cell car’s newest campaign is blazing a trail with eco-billboard technology that will help Californians breathe even easier.  
 
Toyota Brings Swagger and Sportiness to New York International Auto Show With Debut of 2018 Sienna Van and Yaris Hatchback

Toyota Brings Swagger and Sportiness to New York International Auto Show With Debut of 2018 Sienna Van and Yaris Hatchback

March 22, 2017
Rally RAV4 Finishes Second at 100 Acre Wood

Rally RAV4 Finishes Second at 100 Acre Wood

March 21, 2017

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Toyota Donates Engineering Laboratory Building to Create STEAM-Focused Education Center

Toyota Donates Engineering Laboratory Building to Create STEAM-Focused Education Center

March 17, 2017
Erlanger, Ky. (March 17, 2017) - Creating an enduring gift to fuel the economic engine of the Tri-State, Toyota announced today that it is donating its Quality and Production Engineering Laboratory on its campus in Erlanger to develop a STEAM-focused education center to serve the Northern Kentucky/Greater Cincinnati region. The vision, a collaborative endeavor involving state and local leaders, is world-class STEAM education that inspires the next generation to be creative and engaged, highly skilled, tech-savvy and work-ready problem solvers.... more

Toyota Injects Style and Technology in 2017 Toyota 860 Special Edition

Toyota Injects Style and Technology in 2017 Toyota 860 Special Edition

March 13, 2017
Torrance, Calif., March 13, 2017 – The 2017 Toyota 86 will turn more heads than ever with the new 860 Special Edition that adds stand-out styling, premium features and performance technology.

 ... more

Toyota Research Institute Delivers Silicon Valley Community a Hands-On Experience of Future Mobility

Toyota Research Institute Delivers Silicon Valley Community a Hands-On Experience of Future Mobility

March 16, 2017
Los Altos, Calif. March 7, 2017 - What is it like to compete in a car race that isn’t about speed, but rather fuel efficiency?... more

2018 Toyota C-HR Shifts the CUV Paradigm With Stunning Style, Driving Dynamics and Versatility

2018 Toyota C-HR Shifts the CUV Paradigm With Stunning Style, Driving Dynamics and Versatility

March 08, 2017
Torrance, Calif., March 8, 2017 -- Stylish, athletic and filled with technology like Toyota Safety Sense P™ (TSS-P), the all-new 2018 Toyota C-HR – or, Coupe High-Rider – represents a leap forward in design, manufacturing and engineering for Toyota. When it arrives at dealerships this April, the C-HR will serve as a springboard of excitement and wanderlust for its trendsetting drivers.... more

Toyota North America Reports February 2017 Sales

Toyota North America Reports February 2017 Sales

March 01, 2017
Plano, Texas (March 1, 2017) – Toyota Motor North America (TMNA), Inc., today reported its US February 2017 sales of 174,339 vehicles, a decrease of 7.2 percent from February 2016 on a volume basis. With the same number of selling days in February 2017 compared to February 2016, sales were down 7.2 percent on a daily selling rate (DSR) basis.... more

Toyota Motor North America’s Lexus Brand Tops J.D. Power Vehicle Dependability Study for Sixth Consecutive Year; Toyota Camry Most Dependable Vehicle Overall

Toyota Motor North America’s Lexus Brand Tops J.D. Power Vehicle Dependability Study for Sixth Consecutive Year; Toyota Camry Most Dependable Vehicle Overall

February 22, 2017
TORRANCE, Calif., Feb. 22, 2017 – The Lexus brand has captured the highest ranking in vehicle dependability among all nameplates for a sixth consecutive year in the 2017 J.D. Power U.S. Vehicle Dependability Study (VDS).  The most dependable car in the survey was Toyota Camry, and Toyota Motor North America (TMNA) received 10 out of 18 segment awards total. ... more

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Toyota Concept-i - A Relationship Redesigned

Designed by Toyota’s CALTY Design Research in Newport Beach, Calif., and with user experience technology development from the Toyota Innovation Hub in San Francisco, Concept-i leverages the power of an advanced artificial intelligence (AI) system to anticipate people’s needs, inspire their imaginations and improve their lives.
 
 
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What is CALTY?

Ever wonder what #CALTY does? Take an inside look at what goes on in our North American #Toyota design studios in this film about CALTY.

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